moms you should meet: Sarah Hubbell

Meet Sarah Hubbell: the Editor-in-Chief of the recently launched Emma Magazine, which they describe as a how-to guide for the modern domestic (basically Martha Stewart for twenty-somethings!) The magazine is gorgeous and the site and blog are chalk full of inspirational images and content.

inspiring moms, photography, moms you should know

Before Emma, Sarah appeared on MTV, MSNBC, and a slew of adorably embarrassing home videos. Born and raised in Arizona, she received her degree in journalism from Arizona State in 2007. At the time, she planned to pursue a career in broadcasting. However, her plans changed when she moved to Hollywood as the goody-goody roommate on the 20th season of MTV’s “The Real World.” Her subsequent freelance career laid the groundwork and connections that made Emma Magazine possible.

A self-proclaimed dessert snob, Sarah loves baking, easy DIYs, and sn

uggling with her too cute for words (believe me, we tried) son, Hudson. She met her husband, Ryan, through high school speech and debate. It doesn’t get much more romantic than that. Ryan now teaches at a prep school and provides a level-head to balance Sarah’s quirky adventurism. Once New York dwellers, the pair love blending city life with domesticity and dream of moving back to raise their little one(s) in the big city. We were so excited to interview Sarah, here’s what she had to say:

inspiring moms, photography, moms you should know

Photo credit Gina Meola.

What has been your most fulfilling job outside of motherhood?

I feel so fulfilled doing what I do now. I feel like we were created to create, and creating Emma Magazine is such a fun blend of everything I love: home, fashion, DIY, food, entertaining. I get to work with women who inspire me and artists who knock my socks right off.

2. What is your typical day like?

There is no typical day! Every day differs, but pretty consistently starts with morning snuggles with my boy. Ryan usually spends a few minutes with Hudson before heading off to work, leaving the two of us to play and read together until his first nap. During nap time, I try to get as much work done as I can and/or shower if it’s an extra long nap. On days when we have photo shoots, I usually take Hudson to my sister’s, but occasionally he tags along and “helps.” The rest of the day is spent balancing nap time with dinner prep, magazine layout, and mountains of email. Pretty glamorous.

3. How do you find the career/home life balance?
Not easy! I’m beyond grateful to spend lots of time with our babe, but sometimes toy with the idea of a nanny. I know how crucial spending this time together is and feel so blessed to have it, but equally important, I want him to grow up watching me pursue my own goals and passions outside of the home.

4.What is your must have mom product? Something you don’t leave the house without?
Besides my nursing cover (an adorable Etsy find), I swear by the Ergo carrier. He loves it, and I love having free hands.

5. What advice do you have for other mothers looking to “do it all” or specifically get in the publication business?

Don’t do it all yourself. Collaborate! Surround yourself with like-minded creatives. I would never be able to do what I do without the amazing women I surround myself with.

Also, just go for it. Don’t sit on your ideas. Try them out. Fail! Fail big! Then, on to the next thing. Eventually, you’ll find the perfect niche.


Isn’t she just so inspiring? When we saw Emma Magazine was hiring we were tempted to apply just to hang out with Sarah more! Thanks for talking with us, Sarah!

Check out Emma Magazine here.

More moms you should meet: Casey Wiegand and Kelli Murray.

More awesome mama style here: 1, 2, 3 & 4.


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